thul.club
Matching Service For Mentors & Mentees
A platform that helps residents in Korea connect with North American networks by fostering knowledge, insight, and communication
Project Type
Awards (Ideathon)
Services
Graphic Design & UX/UI Assistant
Industries
Education & Mentoring
Date
Aug-Dec 2023
🏆 This project won 2nd place in the B2C category at the 4th Ideathon hosted by LIKELION US × 82 Startup 🏆 The name "thul.club" comes from the Korean slang term "thul (썰)," which is similar to the "tea" in the English phrase "spill the tea" but instead of gossip, it refers more broadly to personal stories and experiences.
Problem
Mentees miss out on valuable insights and growth opportunities, hindering their progress and potential for success due to... - Geographical boundaries - Lack of access to experienced mentors - Inefficient matching processes
Solution
- A cutting-edge mentoring platform that connects mentees with verified and experienced professionals. - Smart matching algorithm for personalized mentor-mentee pairing based on interests and goals. - Mutual feedback system between mentors and mentees. - Virtual mentoring sessions to overcome geographical boundaries and enhance accessibility.
High-Fidelity Prototype
Putting thul.club to the Test
To validate our service, we hosted a series of demo webinars with the goal of reaching 100 mentees, 10 mentors, and running 10 sessions. After promoting to our target audience, the response exceeded expectations. Over two weeks, 1,153 people visited the thul.club landing page, with 17.7% signing up for service notifications. A total of 72 people applied to join webinars on immigration, careers, and studying abroad. Across seven webinars, 43 attendees used our service—an engagement conversion rate of 3.73%. Post-webinar surveys showed 86% of participants (37 people) expressed interest in joining again. This strong demand and positive feedback reinforced our confidence and motivation.